Last Thursday, March 13th, IMAGE Skincare launched ILUMA™ - an entirely new line for the IMAGE Skincare lineup - and gave a chic makeover to the packaging for all IMAGE products. While the logo gives an overall sleek, modern look to IMAGE itself, your favorite products are still just as incredible.
A few classic items have found a new home in ILUMA™ – the Ageless Total Skin Lightening Serum is now ILUMA™ Intense Lightening Serum; Ageless Total Skin Bleaching Serum is now ILUMA™ Intense Bleaching Serum; and Ageless Total Rejuvenating Hand Crème SPF 15 is now ILUMA™™ Intense Brightening Hand Crème SPF 15.
Vectorize® Technology is the IMAGE exclusive delivery system that keeps the active ingredients found in ILUMA™™ and the MAX™ working for up to 48 hours. What this means for you is a product that works overtime to give you the best possible results.
Now for the exciting part: ILUMA™.IMAGE Skincare now has an entire line devoted to lightening and brightening your complexion. These 6 products are comprised of gentle, yet high-tech formulas made to leave you glowing.
In a nutshell: A gel-to-milk cleanser, great for normal to dry skin, sensitive skin.
Smells like: Orange dreamcicle.
The ILUMA™ Intense Lightening Cleanser is reminiscent the O²® Lift Gel to Milk Cleanser in texture, scent, and overall goal. That said, the Intense Lightening Cleanser contains one potent botanical brightener not found in the O²® Lift Cleanser – Daisy Flower Extract, in addition to even more plant stem cell benefits, making this a powerful brightening cleanser. The Intense Lightening Cleanser is a transparent gel with a creamy texture. When introduced to water, the gel transforms into cleansing milk. Although geared toward skin with sun spots, the Intense Lightening Cleanser is perfect for those with dry or sensitive skin. The formula is extremely gentle and non-irritating, helping to remove makeup and impurities without stripping the skin of its natural oils, while delivering powerful botanical brighteners.
In a nutshell: A gentle, soothing serum to help prevent sun spots.
Smells like: Piña colada.
The best-selling AGELESS Total Skin Lightening Serum has found a new home with the ILUMA™ line. The other big change is the addition of Vectorize® Technology, which allows the active ingredients to work for up to 48 hours once applied to the skin. For those unfamiliar with this IMAGE classic, the ILUMA™ Intense Lightening Serum is an amazing, lightweight serum that works to prevent dark spots. Vitamin C, bearberry. mulberry, licorice, rumex, azelaic acid, and daisy flower extract all serve triple-duty to help naturally brighten the skin and prevent further dark spots, reduce inflammation and irritation in the skin, and provide antioxidant protection. Green Tea, Echinacea, Chamomile, and Gotu Kola also provide antioxidant protection and help to further soothe and calm irritated skin and promote healthy healing. This is one serum that everyone should have in their skincare regime.
In a nutshell: A potent serum for stubborn pigmentation.
Smells like: Mild scent typical of most AHAs.
The Ageless Total Skin Bleaching Serum has relocated. ILUMA™ Intense Bleaching Serum is an amazing, lightweight serum that zaps dark spots. This powerful lightener tackles pigmentation with a 10% blend of 2% hydroquinone (a potent skin lightener), azelaic acid (to reduce inflammation), and glycolic acid (an alpha hydroxy acid that exfoliates the skin). As with any hydroquinone product, persons using the Intense Bleaching Serum should discontinue use after 3 months, switching to the hydroquinone-free Intense Lightening Serum for 3 months.
In a nutshell: A lightweight, non-irritating, brightening crème perfect for all skin types.
Smells like: Fresh picked greens- a very light, grassy, earthy scent.
ILUMA™ Intense Brightening Crème is my new obsession. This product is takes the concept of botanical brightening and spins it on its head. Daisy Flower extract takes the lead to help brighten dark spots, along with Licorice and Arbutin (found in pear skins). IMAGE’s signature three different forms of Vitamin C are going to tackle pigmentation, help to firm and plump the skin, and provide powerful antioxidant protection. Plant stem cells are going to help extend the life of the skin’s cells, keeping the skin looking younger for much longer. Vectorize® Technology takes these amazing ingredients to the next level of anti-aging, making this one night crème you cannot live without.
In a nutshell: A hydrating body lotion with potent brighteners.
Smells like: Mango sorbet.
It’s no secret that sun damage and dark spots extend well beyond the face. ILUMA™ Intense Lightening Body Lotion tackles those dark spots that are largely ignored when it comes to professional skincare. Daisy flower extract and plant stem cells all wrapped up in Vectorize® Technology deliver the ultimate product to brighten and rejuvenate your body. This lightweight, non-irritating lotion soaks into the skin like a dream, with no greasy residue and a light scent that disappears in minutes. Whether you are treating sun damage, lingering back acne scars, or just wanting a more luminous glow, Iluma™ Intense Lightening Body Lotion is must-have.
In a nutshell: A hand crème to lighten dark spots and provide sun protection.
Smells like: Lemongrass.
This isn’t your garden-variety hand crème! A longtime favorite of IMAGE fans, the Ageless Total Rejuvenating Hand Crème SPF 15 is now part of the ILUMA™ family as the Intense Lightening Hand Crème SPF 15. This hand crème has it all – botanical brighteners, sun protection, and a silky finish that you have to feel to believe. The lemongrass essential oil gives off a soft, clean scent, making ILUMA Intense Lightening Hand Crème SPF 15 perfect for women and men of all ages.