Cheeks

The cheeks are one of the most prominent areas within your face's skin structure. Cheeks provide structure, contour and a definition with plumpness that fill and add to the personality of your face. They also are one of the more noticeable areas. While it’s ideal to have smooth, plump cheeks to keep a youthful appearance, skin issues and concerns can arise on such a tender spot.

Skin conditions and aging can be concerns for your cheeks. Acne, rosacea and heat rashes can cause irritation, redness and create insecurities. Acne lesions can leave behind scar tissue, known as post-inflammation hyperpigmentation, that can be difficult to heal. Rashes that form on the cheeks from allergic reactions, dermatitis, eczema and rosacea can be disconcerting, not just from the irritation, but also from the discoloration that can form on the skin. The cheek area can be quite sensitive, too. Specialized topical skin care products can be used to address these conditions as well as heal the skin.

Aging is prevalent and, as it occurs, you lose collagen production. Collagen keeps the skin plump and firm, and, as it decreases, you may experience sagging and drooping skin. Because the cheek area is contoured with volume and subcutaneous tissue, volume loss occurs, over time, due to the fatty tissue degenerating with age. This can create a "hollow" appearance in the cheek area as the skin tissue becomes more fragile and wrinkled. Protecting your skin from environmental elements by applying anti aging-products can prevent the breakdown of collagen and also increase collagen synthesis, delaying the effects of skin maturing too rapidly.

Other than invasive surgical treatments and injectables, there are professional-grade topical skin care products that can help you treat and address such conditions on the cheek area.  Proper care and protection of the skin, which includes regular facials, a daily skincare regimen and a healthy diet, will enhance the longevity of the skin, keeping it rejuvenated.

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